Johnny is a body builder who George has been training and sponsoring, and he expects to make some money off him. But after all of George's coaching Johnny only came in second place in the body building competition, and George isn't having it. He strips the muscle man down to investigate, he wants to know why. Johnny stands submissively while George strips him and inspects him like livestock, then makes him go thru his posing routine. He wants to see some improvement. Poor Johnny feels like a cheap whore by the time George is finished.